You’re here because your business is more than just a business—it’s a mission.

I’m here to ensure your website reflects that. I work with businesses that are deeply rooted in purpose—because ethical brands committed to a mission beyond profit are essential to the sustainability of our planet. The world needs more people using business as a force for good.

Founded by

Hope Nothhelfer

Owner & Squarespace Web Designer

What I love most about my work is connecting with people who want to make an impact in this world. People with big hearts and kind souls. These are the people I feel honoured to share space with.

Working with, from, and for the more-than-human world has found its way into everything I do. From making friends with wildlife as a child to writing my dissertation on ecological intelligence during a journalism degree, I’ve discovered that it doesn’t matter what I do because I’ll always find a way to integrate my love of the natural world into everything.

Beyond web design, I’m a writer, editor, and conservationist. Whether I’m crafting a brand story or identifying plants and fungi in the woods, I believe in slow, intentional living.

  • "We don't belong to the surface of the Earth but to its depths."

    Favourite quote

Good websites that don’t cost the earth

Squarespace Website Templates

I started building templates because there are too many good people trying to do good work who don’t have the budget to invest thousands in a custom design.

A good website can create positive change. My easy-to-use template process is designed to help you launch a website that reaches people and touches hearts.

About Of The Wild

Mission

Building websites that support beautiful ideas to take root, nurture growth, and reflect the meaningful work you do.

Vision

A world where beautiful, thoughtful ideas thrive without barriers, positive change is amplified, and purpose drives progress.

Values

Holistic approach

A website isn’t just a set of pages—it’s an experience that reflects who you are. I approach each project with the bigger picture in mind, making sure every element works together in harmony. The goal is a website that feels like home—intentional, aligned, and designed to last.

Slow, steady growth

I work with people who believe in doing things differently—those who value sustainability, ethics, and community. This isn’t just about building a website; it’s about creating something that feels true to your values and connects with your audience.

People and planet over profit

Like in nature, good design isn’t rushed. I thoughtfully craft spaces that evolve with you. I believe in building things that last. Instead of chasing quick wins or fast results, I focus on sustainable growth—growth that’s rooted in authenticity, purpose, and thoughtful strategy.

Feel like we might be a good fit to work together?

Get free stuff

Sign up to my email list or take a look at the free resources I’ve created.

Do it yourself

Take a look at my selection of Squarespace website templates.

Get help

Ready to go beyond DIY and want some hand holding?

P.s. Enjoy this space—between where you are and where you are going.